Pretty women with a towel wrapped around her head holding a pot of moisturiser to her face

Did you know that up until your 20s, your skin naturally produces collagen giving you a youthful, plump complexion? But as you enter your twenties and beyond, the amount you produce starts to decrease which can lead to loss of firmness and the appearance of fine lines and wrinkles. Bad times!

There are lots of things which can affect the ageing of our skin including diet, how much water you drink, whether you smoke and how much sleep you get, so it’s important to start caring for your skin ASAP. Many experts suggest putting a proper anti-ageing skincare regime in to place in your mid- 20s and then to adapt it as you move into your 30s, 40s, 50s and beyond.

Finding skincare that works for you can be tricky. So, we’ve rounded up the anti-ageing products our customers cannot get enough of.  Still unsure? Just take a look at the hundreds of glowing reviews on Superdrug.com they have between them!

Pretty women with a towel wrapped around her head holding a pot of moisturiser to her face

1. L’Oreal Paris Revitalift Laser Renew Advanced SPF20

“This has honestly changed my life.”

When it comes to an anti-ageing skincare routine, SPF should be at the very top of your list. We may all rejoice when the sun makes a rare appearance, but it is actually accountable for a large number of skin concerns including fine lines, wrinkles and age spots.  So, if you’re looking to turn back the clock on your complexion – never step out the door with out applying SPF beforehand!

2. B. Nourished Advanced Serum

“The best my skin has ever been.”

If you’re looking to reduce the appearance of fine lines and wrinkles, then the Superdrug’s B. Nourished Advanced Serum should be on your wish list! The 5* serum is packed with beneficial ingredients that smooth wrinkles from within, work to restore firmness in mature complexions and adds all important moisture back into your skin.  It’s results-driven and our customers love it!

L'Oreal Paris L'Oreal Paris Revitalift Laser Renew Advanced SPF20 50ml £16.59 Buy Now
B. Skincare B. Nourished Advanced Serum 30ml £14.99 Buy Now

3. Olay Regenerist Whip

“Excellent in every way!”

This is one of those products that when you first apply to your skin, you can’t believe what is happening! The gentle ‘whipped’ moisturiser gently glides on to your skin, sinks in effortlessly to reveal a soft, glowing complexion.  An advanced amino-peptide complex targets fine line and wrinkles to lift and firm the skin too.

4. Garnier Ultralift Anti-Ageing Face Sheet Mask

“Looks like I have had a long, relaxing holiday!”

How does taking 15 minutes to yourself with your feet up AND hydrated, radiant looking skin sound? Yeah, we thought that would get your attention! Anti-ageing face masks are a great way to start introducing these products into your routine and this one is packed with skin-loving ingredients such as grape seed extract and hyaluronic acid. We’ll take one for each day of the week please!

Olay Olay Regenerist Whip 50ml £23.25 Buy Now
Garnier Garnier Ultralift Anti Ageing Face Sheet Mask £1.95 Buy Now
Olay Olay Eyes Ultimate Eye Cream 15 Ml £16.59 Buy Now

5. Olay Eyes Ultimate Eye Cream

“Little pot of goodness”

One of the first areas of the face ageing will start to show is around your eyes.  Olay’s Ultimate Eye Cream is packed with vitamins and peptides that targets 3 problematic areas including dark circles, puffiness and fine lines and wrinkles; it’s no wonder this product has over 400 5 star reviews!

As we age, our skin ages too so if you’re left wondering what other products you could be using on your skin, take a look at our guide on Caring for Your Skin from your 20s to Your 50sor explore more products below.