Mixed group of females of different ages

As we get older, our skin ages with us. Many people will have started to think about a skincare routine in their teens, when spots seem like the worst thing in the world, but most would not have established a proper process until their 20s or maybe even their 30s.

As we grow, our skin will develop different kinds of concerns, so we need to adapt the products and ingredients that we use. If a big birthday is looming, or you’re starting to see a change in your skin – then read on to find our some of the most important products and ingredients to have your bathroom shelf in your 20s, 30s, 40s and your 50s and beyond.

Protect Your Skin in Your 20s

You’re leaving your teens years' behind you and are starting to take the world on, and with it, you want healthy radiant looking skin.  Your 20s are a great time to establish a really reliable skincare routine and by this we mean consistently cleansing, exfoliating, toning and moisturising.  If you take good care of your skin now, you’ll thank your younger self for it later in life!

Things to Remember in Your 20s

As you won’t have too many fine lines in your 20s, and collagen production is still keeping your complexion looking fresh and plump, take these years to ensure you are protecting your skin. Always take your makeup off before you go to bed, apply an SPF every single day (yes, even when the sun isn’t out), help keep breakouts at bay by using ingredients such as salicylic acid to help encourage healthy cell turnover and drink plenty of water.

For a soft and supple complexion that protects your skin, add the B. Confident Night Serum to your skincare arsenal.

B. by Superdrug phase one skincare products

Keep Your Skin Hydrated in Your 30s

Goodbye 20s, you were fun! Say hello to your self-assured 30s! As you enter your 30s you may be faced with more responsibilities, further stress at work and let’s not forget the endless weddings and baby showers! So, the last thing you need to be fretting about is how your skin looks!

In your 30s your skin may start to show signs of ageing, collagen production will start to decrease causing the elasticity in your skin to reduce - so the main aim for your skin is to keep it toned and well-hydrated.  Don’t over complicate your routine and be kind to your skin.

Fight Premature Ageing

Start your routine with a thorough cleanse. Stay away from foaming cleansers as this can dry out your complexion, instead opt for a cream or oil cleanse that is packed with antioxidants to help fight the signs of premature ageing. Try the Superdrug Naturally Radiant Hot Cloth Cleanser to effectively remove makeup and daily grime without drying out your skin.

Add Hydration with Hyaluronic Acid

As collagen production starts to decrease in your skin, it will need extra hydration to keep your complexion looking radiant and hydrated. Products containing hyaluronic acid, such as the B. Radiant Day Cream, will become your new skincare saviour to give your skin the moisture boost it craves.

Boost Skin Renewal with Retinol

As you move through your 30s and head towards the next stage of your life, your skin will need help keeping its strength and structure. Using a retinol-based product, a form of vitamin A, increases collagen and boosts your skins cell renewal. Be sure to also apply to your neck and décolletage as early signs of ageing can be quite prominent in these areas.  Try the Revolution Skincare Skin Tone Correcting Serum to encourage natural cell turnover.

Red headed woman applying B. Radiant Day Cream by Superdrug

Feeling Fabulous in Your 40s

In your 40s, you will now be seeing more visible signs of ageing and your skincare routine will take another change in direction.  This period in your life is all about keeping your skin as healthy as possible by further boosting collagen and elastin production, locking in extra moisture and protecting your skin with antioxidants.

Exfoliate for radiant skin

Skin cell turnover drastically reduces in your 40s, which means you will need to exfoliate more than you did when you were younger.  A gentle exfoliation will not only rid your skin of dead skin cells, but it will give your skin a radiant boost that it may be lacking. Use a chemical exfoliator or peel with AHAs such, as lactic acid, to give you your glow back.  Give the Superdrug Naturally Radiant Glycolic Overnight Peel a go so it can get to work while you catch up on Zzz's...

Invest in a Serum

Serums have a lightweight formula and are designed to penetrate your skin further and deeper to repair and hydrate your skin.  Help replenish your skins natural barrier and stimulate collagen with  serum packed with antioxidant and peptides such as the B. Restored Peptide Rich Serum. 

 

B. by Superdrug skincare

Loving Your Skin in Your 50s and Beyond

With age, comes wisdom - or so they say! So, by now, you should know plenty about what your skin needs and loves.  There’s no denying your skin will have gone through lots of changes, so although you cannot turn back the clock, you can adapt your skincare routine to minimise the toll aging takes on your skin.

Rejuvenate with a Night Cream

Although you may have been using a night cream from a younger age, it is vital to give your skin a much-needed moisture boost now. Rich and creamy moisturisers, such as the Superdrug Vitamin E Night Cream, will leave your skin feeling softer and more supple when you wake in the morning and products containing Niacinamide will help your skins moisture barrier.

Target fine lines around your eyes

Fine lines, wrinkles and crows’ feet can be more apparent around the eyes. As these appear, or become more defined, use a moisture-rich eye cream to plump, smooth and reduce their appearance. We love the B. Nourished Eye Cream for effective results.