Here at Superdrug, we take our impact on the planet very seriously! Because of this, we want to make it easy and accessible for you to do the same. Alongside a variety of green schemes and initiatives, we also function as an in-store recycling point for many household items. So whether you’re looking to recycle old makeup or get rid of your batteries, we’ve got you covered!
What Items Can You Recycle at Superdrug?
Within selected stores, we can take in a range of items that can be tricky to recycle, such as…
Stuck with a bunch of old eyeshadow palettes and empty tubes of mascara that are collecting dust? You’re in luck! Thanks to our partnership with Maybelline and TerraCycle, you can now recycle your beauty empties from ANY brand, free of charge. All you need to do is give your empties a quick clean and drop them in a collection box at one of our participating stores.
Here are the makeup empties we can currently recycle:
– Foundation bottles
– Concealer tubes
– Powders and blushers
– Mascaras and mascara wands
– Eyeliner and eyeshadow palettes
– Lipsticks, glosses, and balms
– Other packaging – caps, pumps, and sprays
Please note, we do not currently recycle:
– Makeup brushes
– Nail varnish
To recycle using one of our Maybelline x TerraCycle recycling stations, find your nearest participating store and select Makeup Recycling Bins under Services.
We are proud to say that we have introduced the UK’s first medicine packet recycling programme! This means that you can bring in any of your used blister packets from any brand and we will ensure that they get recycled.
Old Electrical Products
In the market for a new hairdryer? Or perhaps a new pair of straighteners? When you purchase any electrical item with us, we’ll recycle the one you’re replacing, free of charge. Simply bring the old electrical item in within 28 days of purchasing your new one, show us the receipt for its replacement and we’ll do the rest.
Most of us have accumulated a pile of old batteries that just seems to keep growing. Instead of letting them go to landfill, let us take them off your hands! Drop your batteries into any Superdrug store and we will ensure that their parts are used to make something new.
What Else Are We Doing to Reduce Our Impact on the Environment?
Alongside our recycling schemes, we have a number of ongoing initiatives to further reduce our impact on the planet.
We have full visibility and control of all our recycling processes, and we’re delighted to say that 100% of our non-recyclable waste is sent for energy recovery and diverted from landfill.
In 2017, we opened a stand-alone recycling centre so we can continue to recycle more waste. Because of this, we have recycled 18% more waste since 2015.
In 2021, we recycled 80% of the operational waste from our stores and distribution centres and we aim to reuse, recycle or compost 95% of our operational waste by 2030.
All of our online delivery boxes contain recycled cardboard. We have also replaced plastic packing with a crushed paper alternative.
To encourage shoppers to reduce their plastic bag use, we brought out a range of tote bags made of 100% recycled plastic bottles. In 2021, Superdrug introduced a paper carrier bag made from sustainably sourced paper.
By 2025, we’re striving for all our Own Brand packaging ranges to be made from:
– 100% reusable, recyclable, or compostable plastic packaging
– 100% paper and pulp used in packaging to be certified as sustainable
As well as striving to be 100% vegan and cruelty-free (we have already achieved this with our B. range!), we want our own-brand products to be as environmentally friendly as possible, too. We have a range of ongoing initiatives, including:
Find out more about our continued corporate social responsibility developments below!