Brands A-Z Community Free Delivery Find a store
United Kingdom
Superdrug Health and Beauty

Welcome

CheckoutFasterIconCheckout faster with an account ViewOrderTrackIconAble to view and track all ordersCollectLoyaltyPointsCollect loyalty points AcessToSpecialOffersAccess to special offers
Create Account
WishlistBuy AgainMy Basket £0.00 Basket 0
  • Offers
    • Shop
        • New In & Trending
        • Fashion
        • Makeup
        • Skin
        • Hair
        • Perfume
        • Toiletries
        • Mens
        • Baby & Child
        • Wellbeing
        • Health & Pharmacy
        • Electricals
        • Accessories & Lifestyle
        • Health Hub
    • Valentine's Day
      • Fashion
          • View all Fashion
          • Women
          • Men
          • Kids
      • Korean & Japanese Beauty
        • Premium
          • Gifts
              • View All Gifts
              • Gifts By Recipient
              • Gifts By Occasion
              • Gifts By Category
              • Gifts By Price
              • Gifts By Brand
              • Greeting Cards
              • Gift Experiences
          • Marketplace
            • Superdrug Brands
                • By Superdrug
                • Makeup
                • Skin
                • Hair
                • Toiletries
                • Fragrance
                • Mens
                • Accessories & Lifestyle
                • Wellbeing
                • Exclusive
            • Services
                • Health
                • Beauty
                • Mobile
                • Store Insider
            Save up to 1/2 price across Fragrance! - Shop Now
            Find the perfect Valentine’s gift - Shop Now!
            New to Superdrug - Beauty Playground - Find out more...
            Feel As Good As You Look - Online Only!
            Pay with Klarna

            on Superdrug.com and App

            It's Free to become a member!

            MEMBERS SAVE MORE
            Earn Double Points

            when you choose Order & Collect from 30 minutes

            10% off Student Discount

            Claim your unique code via Student Beans

            Free delivery when you spend £25

            or spend £20 for Health & Beautycard members!

            SuperdrugSuperdrug
            Skin
            Skin

            Top Reads

            • How to repair your skin barrier >
            • Top 10: Men’s Aftershave >
            • Introducing the Blemish Control Range from ... >

            Sub Categories

            • Age Defy
            • Blemishes
            • Body
            • Bronzing
            • Fragrance
            • Piercings and Treatment
            • Skincare
            • Suncare

            Trending Now

            Top women's perfumes hanging from Christmas ribbons

            Top 10: Perfumes for Women

            Looking for perfume gifts to impress your BFF or family...

            Read Now
            Hair
            Hair

            Top Reads

            • Get Happy Hair With L’Oréal’s A... >
            • Check out the benefits of using scalp scrub >
            • Try L’Oréal’s First Ammonia-Free Permanent ... >

            Sub Categories

            • Hair Colour
            • Hair Types
            • Haircare
            • Hairstyling

            Trending Now

            Black female model

            Black-Owned Haircare Brands You Need to Know About

            When you talk, we don’t just listen. We act. So, when r...

            Read Now
            Wellness
            Wellness

            Top Reads

            • A Guide to Sexual Wellness for Men >
            • Do I Have a B12 Deficiency? >
            • All You Need to Know About Dry Eyes >

            Sub Categories

            • Baby and Parenting
            • Health
            • Mind
            • Nutrition and Fitness
            • Sex
            • Travel

            Trending Now

            contraception services at Superdrug

            Contraception Services Available Now at Superdrug

            Let’s talk contraception. As most of us are having, hav...

            Read Now
            Makeup
            Makeup

            Top Reads

            • The Ultimate Guide to Nail Shapes >
            • Best Foundations to Try at Superdrug 2023 >
            • The Best Eyeshadow Palettes to Try RN >

            Sub Categories

            • Body Makeup
            • Brows
            • Eyes
            • Face
            • Lips
            • Nails
            • Tools and Accessories

            Trending Now

            new makeup launches

            The Latest Must-Have Makeup Launches

            Makeup collection in need of a refresh? We’ve got you c...

            Read Now
            New&Trending
            New&Trending

            Top Reads

            • Christmas Gifts for Her on a Budget >
            • Christmas Gifts for Him on a Budget >
            • Countdown to Christmas with our Beauty Adve... >

            Sub Categories

            • News
            • Trends

            Trending Now

            SD own brand vitamins

            Superdrug Price Freeze: All You Need to Know

            Here at Superdrug, we pride ourselves on making health ...

            Read Now

            Home » Say Hello to The 100% Vegan B. Filter Finish Foundation

            Say Hello to The 100% Vegan B. Filter Finish Foundation

            Home » Say Hello to The 100% Vegan B. Filter Finish Foundation

            Read time: xxx
            Posted: 14/05/2020

            Today, we expect a lot from our makeup - especially our foundation.  It needs to keep up with our busy lifestyles and stay looking flawless from morning ‘til night. Not to mention it should be kind to our skin, our purses, and the planet too!

            No longer should we have to compromise on one benefit so we can make the most of another and with the new foundation range from B. Cosmetics by Superdrug you don’t have to!

            B. foundation swatches

            All About B. Cosmetics

            If you’ve never heard of B., you’re in for a treat! B. is Superdrug’s very own makeup and skincare range, created for beauty lovers by our very own skincare and makeup enthusiasts!

            The range is vegan friendly, completely cruelty-free and won’t break the bank!

            It’s as dreamy as it sounds, and the foundations have had a makeover! Here’s everything you need to know about selecting your perfect B. foundation…

            B. Filter Finish Foundation

            Shade Range

            Gone are the days where 5 shades of foundation were considered enough! The new B. Filter Foundation comes in 24 gorgeous shades. So, whether you have fair skin, yellow undertones, an olive complexion, are naturally tanned or are looking for a foundation to perfectly match your dark skin - we’ve got you!

            Sorry, this product is currently out of stock.
            778856
            B. Filter Finish Liquid Foundation Shade 1 £0.05
            Sorry, this product is currently out of stock.
            779344
            B. Filter Finish Foundation Shade 17 £0.05
            Sorry, this product is currently out of stock.
            779352
            B. Filter Finish Foundation Shade 24 £0.05

            Coverage

            We wanted our Filter Finish Foundation to be accessible to as many people as possible, so we’ve created it to give you medium coverage. You can either allow your skin’s natural radiance to shine through by blending in a light layer or build it up for extra coverage.

            B. Foundation arm swatches
            B. foundation model shot

            Finish

            Do you remember the days where Instagram filters weren’t a thing to hide the signs of a late night, bad skin day or breakout in a photo? Nope – nor do we! Unfortunately for us, Insta filters can’t be applied IRL, but thankfully we have foundation! The B. Filter Finish Foundation has a pore-blurring, skin smoothing formula with a super-silky finish.

            For Best Results

            To get the most out of your foundation, why not pair it with one of B.’s fabulous primers? Create the perfect canvas for a smooth, flawless finish.

            Discover the Full B. Cosmetics Range

            Don’t Miss Our Latest Face Articles!

            160 years of Bourjois!

            Read Now

            Trend alert: Barbiecore makeup

            Read Now

            Introducing Studio London Cosmetics!

            Read Now

            There are lots of ways to get your Superdrug must -haves: choose from Home delivery, Order & Collect, or Next Day options:

            Pink Footer - Order & Collect 30 Delivery IconPink Footer - Next Day Order & Collect 30 Delivery IconPink Footer - Order & Collect Delivery IconPink Footer - Next Day Delivery IconPink Footer - Standard Delivery IconPink Footer - Marketplace Delivery Icon

            * Terms & Conditions apply, see delivery hub for further information

            Delivery & Returns

            • Delivery Information
            • Returns & Refund Information
            • Store Locator

            Customer Service

            • Contact Us
            • Our Customer Promise
            • Product Recall
            • Student Discount
            • Gift Card Checker

            Regulatory

            • Regulatory Information

            Services

            • Beauty Treatments
            • Health Hub
            • Health Clinics
            • Online Doctor
            • Video GP
            • Pharmacy First
            • Online NHS Prescriptions
            • Aesthetic Clinics
            • Superdrug Mobile
            • Pharmacy Services

            About Us

            • Discover Superdrug Marketplace
            • Sustainability
            • Superdrug Careers
            • Become a Marketplace Seller

            Information

            • Terms & Conditions
            • Superdrug Marketplace - Terms & Conditions
            • Optimo by Superdrug - Terms & Conditions
            • Health & Beautycard - Terms & Conditions
            • Website Terms of Use
            • Frequently Asked Questions
            • Privacy - How we use your information
            Get the Health & Beautycard

            Health &  Beautycard

            Download Superdrug App
            Get superdrug app
            Mastercard IconMaestro IconVisa IconApple Pay IconAmerican Express IconPay With Points IconKlarna Icon
            We support
            Superdrug is proud to support Marie Curie
            Superdrug Winner - Coporate Engagement Awards 2024
            A member of As Watson
            Join Us:
            Privacy - How we use your information Sitemap
             Cookie Preferences

            Superdrug Stores plc is registered in England and Wales under company number 00807043 with its registered office at 51 Sydenham Road, Croydon, Surrey, CR0 2EU.

            © Copyright Superdrug Stores plc 2025.

            Welcome

            CheckoutFasterIconCheckout faster with an account ViewOrderTrackIconAble to view and track all ordersCollectLoyaltyPointsCollect loyalty points AcessToSpecialOffersAccess to special offers
            Create Account
            Buy Again
            Menu
            Free DeliveryMy Basket £0.00 Basket 0