Brands A-Z Community Free Delivery Find a store
Superdrug Health and Beauty

Welcome

CheckoutFasterIconCheckout faster with an account ViewOrderTrackIconAble to view and track all ordersCollectLoyaltyPointsCollect loyalty points AcessToSpecialOffersAccess to special offers
Create Account
WishlistBuy AgainMy Basket £0.00 Basket 0
Menu
  • Offers
  • Shop
      • New In & Trending
      • Fashion
      • Makeup
      • Skin
      • Hair
      • Perfume
      • Toiletries
      • Mens
      • Baby & Child
      • Wellbeing
      • Health & Pharmacy
      • Electricals
      • Accessories & Lifestyle
      • Health Hub
  • Halloween
  • Christmas
  • Fashion
      • View all Fashion
      • Women
      • Men
      • Kids
  • Korean Beauty
  • Premium
  • Marketplace
  • Superdrug Brands
      • By Superdrug
      • Makeup
      • Skin
      • Hair
      • Toiletries
      • Fragrance
      • Mens
      • Accessories & Lifestyle
      • Wellbeing
      • Exclusive
  • Services
      • Health
      • Beauty
      • Mobile
Discover what's trending at Superdrug! Shop Now
Superdrug, delivered by Just Eat. Fast.

Your Superdrug favourites, delivered faster

Get Them First

Exclusive products you won’t find anywhere else.

Pay with Klarna

on Superdrug.com and App

It's Free to become a member!

MEMBERS SAVE MORE
Earn Double Points

when you choose Order & Collect from 30 minutes

10% off Student Discount

Claim your unique code via Student Beans

Free delivery when you spend £25

or spend £20 for Health & Beautycard members!

Results or 100% money back guarantee

on our Own Brand products

SuperdrugSuperdrug
Skin
Skin

Top Reads

  • How to repair your skin barrier >
  • Top 10: Men’s Aftershave >
  • Introducing the Blemish Control Range from ... >

Sub Categories

  • Age Defy
  • Blemishes
  • Body
  • Bronzing
  • Fragrance
  • Piercings and Treatment
  • Skincare
  • Suncare

Trending Now

Top women's perfumes hanging from Christmas ribbons

Top 10: Perfumes for Women

Looking for perfume gifts to impress your BFF or family...

Read Now
Hair
Hair

Top Reads

  • Get Happy Hair With L’Oréal’s A... >
  • Check out the benefits of using scalp scrub >
  • Try L’Oréal’s First Ammonia-Free Permanent ... >

Sub Categories

  • Hair Colour
  • Hair Types
  • Haircare
  • Hairstyling

Trending Now

Black female model

Black-Owned Haircare Brands You Need to Know About

When you talk, we don’t just listen. We act. So, when r...

Read Now
Wellness
Wellness

Top Reads

  • A Guide to Sexual Wellness for Men >
  • Do I Have a B12 Deficiency? >
  • All You Need to Know About Dry Eyes >

Sub Categories

  • Baby and Parenting
  • Health
  • Mind
  • Nutrition and Fitness
  • Sex
  • Travel

Trending Now

contraception services at Superdrug

Contraception Services Available Now at Superdrug

Let’s talk contraception. As most of us are having, hav...

Read Now
Makeup
Makeup

Top Reads

  • The Ultimate Guide to Nail Shapes >
  • Best Foundations to Try at Superdrug 2023 >
  • The Best Eyeshadow Palettes to Try RN >

Sub Categories

  • Body Makeup
  • Brows
  • Eyes
  • Face
  • Lips
  • Nails
  • Tools and Accessories

Trending Now

new makeup launches

The Latest Must-Have Makeup Launches

Makeup collection in need of a refresh? We’ve got you c...

Read Now
New&Trending
New&Trending

Top Reads

  • Christmas Gifts for Her on a Budget >
  • Christmas Gifts for Him on a Budget >
  • Countdown to Christmas with our Beauty Adve... >

Sub Categories

  • News
  • Trends

Trending Now

SD own brand vitamins

Superdrug Price Freeze: All You Need to Know

Here at Superdrug, we pride ourselves on making health ...

Read Now

Home » How to look after newborn skin

How to look after newborn skin

Home » How to look after newborn skin

Read time: xxx
Posted: 01/08/2015
look-after-newborn-skin

The delicate skin of a newborn baby needs careful attention, so here’s how to look after it – from avoiding wipes to dealing with nappy rash

Take the less-is-more approach when caring for delicate newborn skin. Here, Sharon Trotter, midwife, parenting consultant and founder of www.tipslimited.co.uk, gives advice on the important baby skincare dos and don’ts every parent should know.

Bath your babe right

‘For at least the first month after birth, bath your baby in plain water, using your hands, cotton wool or a natural sponge,’ says Sharon. ‘Only bath every two or three days, to allow your newborn’s skin time to develop its own natural barrier.’

Hold off with wipes and lotions

‘Stick to the water-only rule when cleaning the nappy area. You just need plain water and cotton wool – no wipes. You can apply a thin layer of barrier balm to the nappy area to prevent or treat rashes, but avoid all other skincare products until at least a month after birth.’

Select carefully and test

‘Once your baby is past the one-month stage and you decide to use baby skincare, introduce small amounts of mild products only, avoiding anything highly perfumed. Always test on a small area of skin first to check your baby doesn’t have a bad reaction.’

Get ahead of nappy rash

‘Nappy rash is the result of the area coming into contact with poo and wee. However, nappy rash is more common when babies are poorly, teething or weaning. The frequent dirty nappies at these times make nappy rash more likely.’

Here’s how to prevent it:

1. Wash your hands thoroughly before and after nappy changes.
2. Avoid baby wipes for at least the first month – use just water and cotton wool.
3. Change nappies often (10-12 times per day for younger babies; 6-8 times per day for older babies) to keep the area clean and dry.
4. You may like to use a thin layer of barrier cream on the nappy area to prevent skin being too exposed.
5. Do not use talcum powder for at least the first month. Inhaling it can be harmful to your baby.

When to leave dry skin alone

‘If your baby is overdue, their skin may be dry and cracked because the protective vernix has been absorbed. Don’t use creams or lotions as this may do more harm than good. The top layer of skin will naturally peel off within a few days, leaving perfect skin underneath.’

Be patient with skin issues

‘If your newborn baby has skin problems, such as milk spots, dry patches or redness, be patient – they can take up to 12 weeks to clear. And remember not to use any products on broken skin.’

Washing detergents can cause irritation

‘Wash all clothes and bedding before use and don’t overload your washing machine – this ensures thorough rinsing. Use a mild detergent, and if you use a fabric conditioner, choose one that’s free from colours and strong perfumes.’

By Lisa Durant

View Baby Oils & Lotions

Don’t Miss Our Latest Baby and Parenting Articles!

How To Prepare For Your Newborn Baby

Read Now

How To Care For Your Health & Body During Pregnancy

Read Now

Trying to Get Pregnant? Here Are Some Useful Things to Know…

Read Now

There are lots of ways to get your Superdrug must -haves: choose from Home delivery, Order & Collect, or Next Day options:

Order & Collect 30 DeliveryNext Day Order & Collect 30 DeliveryOrder & Collect DeliveryNext Day DeliveryStandard DeliveryMarketplace Delivery

* Terms & Conditions apply, see delivery hub for further information

Delivery & Returns

  • Delivery Information
  • Returns & Refund Information
  • Store Locator
  • Just Eat Delivery

Customer Service

  • Contact Us
  • Our Customer Promise
  • Product Recall
  • Student Discount
  • Gift Card Checker

Regulatory

  • Regulatory Information

Services

  • Beauty Treatments
  • Health Hub
  • Health Clinics
  • Online Doctor
  • Video GP
  • Pharmacy First
  • Online NHS Prescriptions
  • Aesthetic Clinics
  • Superdrug Mobile
  • Pharmacy Services

About Us

  • Discover Superdrug Marketplace
  • Sustainability
  • Superdrug Careers
  • Become a Marketplace Seller

Information

  • Terms & Conditions
  • Superdrug Marketplace - Terms & Conditions
  • Optimo by Superdrug - Terms & Conditions
  • Health & Beautycard - Terms & Conditions
  • Website Terms of Use
  • Frequently Asked Questions
  • Privacy - How we use your information
Get the Health & Beautycard

Health &  Beautycard

Download Superdrug App
Get superdrug app
Mastercard IconMaestro IconVisa IconApple Pay IconAmerican Express IconPay With Points IconKlarna IconClearpay Icon
We support
Superdrug is proud to support Marie Curie
Superdrug Winner - Coporate Engagement Awards 2024
A member of As Watson
Join Us:
Privacy - How we use your information Accessibility Sitemap
 Cookie Preferences
ASWWatsonImageCKHH.png

Superdrug Stores plc is registered in England and Wales under company number 00807043 with its registered office at 51 Sydenham Road, Croydon, Surrey, CR0 2EU.

© Copyright Superdrug Stores plc 2025.