To create the truly collection by kate spade new york, Givaudan perfumers were briefed with only a spectrum of pantone colours and given an unusual challenge: creative freedom to craft a fragrance that captures the essence of a single colour. Without any other verbal or visual cues, the perfumers were able to dream of the colour and scent, tapping their own, intimately personal worlds of experiences and memories to create each fragrance. The result, the truly collection by kate spade new york, shares their personal expression of what a single colour can convey in a fun, playful and surprising way.