Despite weighing under 1 lb, its 1800W EcoDrive brushless motor dries hair in less than 10 minutes, using 75% less energy. The Volcanic MX blend ensures moisturizing heat for 10X shine and styling power. Lightweight; dries hair quickly. Bio Ionic Moisturizing Heat™ for hydrated, shiny, frizz-free hair. Efficient motor: powerful yet energy-saving. For quick, smooth blowouts on curly hair, towel-dry and start immediate drying with a flat brush. The rapid airflow and high heat of the 10X allow faster styling than regular dryers. Our Volcanic Rock and mineral mix ensure moisturized heat for faster styling and brilliant shine.