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'GC The Beauty Boss!’

Get ready for some fabulous news! Superdrug is thrilled to announce our collaboration with reality TV queen Gemma Collins as 'GC The Beauty Boss!'



'GC The Beauty Boss does Christmas’

In episode 3 of GC: The Beauty Boss, Gemma and Adeola Patronne team up to show Superdrug shoppers popular products to grab this December—just in time for Christmas! 💅🎄

They're playing Guess the Order Owner, revealing some amazing Christmas gifts. Tune in to watch as Gemma and Adeola save the day by helping return the forgotten order to its rightful owner 🖤🎁✨.

"GC The Beauty Boss" Christmas Top Picks

Episode 2 - 'GC The Beauty Boss does Black Friday’ >

'GC The Beauty Boss does Black Friday’

In the second episode of GC The Beauty Boss, Gemma and Adeola Patronne team up to show Superdrug shoppers popular products to grab this November—just in time for Black Friday! 💅

They're playing Guess the Order Owner, revealing some amazing Black Friday offers. Tune in to watch as Gemma and Adeola save the day by helping return the forgotten order to its rightful owner 🖤🎁

"GC The Beauty Boss" Black Friday Top Picks

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Episode 1 - 'GC The Beauty Boss does Beauty Studio’ >
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'GC The Beauty Boss!’

Superdrug has signed up reality TV queen Gemma Collins as the ultimate ‘Beauty Boss’ to support its seasonal offering and in-store beauty services.

Gemma will front a YouTube mini-series, Beauty Boss, where she’ll invite friends and guests to enjoy a chat and beauty treatment at her fictional Superdrug Beauty Studio. In this brilliantly funny content series, viewers step into the fantastical beauty world of The GC - the ultimate beauty boss - whist celebrities recline in the salon chair. Viewers will be treated to uproarious interviews filled with juicy gossip.