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Knight & Wilson Pureplex Colour 12.7 Artic Blonde
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Knight & Wilson Pureplex Colour 12.7 Artic Blonde

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Knight and Wilson PurePlex Bond Reconstructing Lightening Colour Creams deliver up to 5 levels of lift safely becasue they feature genuine “Plex” technology in the form of the AminoFix Bond Reconstructor. A retail colourant first, Aminofix Protects against damage and breakage during the colouring process. Rebuilds the hairs natural structure and restores strength, suppleness & volume whilst delivering a perfectly even 100% grey coverage beautiful colour.


Knight and Wilson PurePlex Bond Reconstructing Colour Creams feature genuine “Plex” technology in the form of the AminoFix Bond Reconstructor. A retail colourant first, Aminofix Protects against damage and breakage during the colouring process. Rebuilds the hairs natural structure and restores strength, suppleness & volume whilst delivering a perfectly even 100% grey coverage beautiful colour. Knight and Wilson 12.7 Lightens the hair by up to 5 levels, safely achieving a Arctic Blonde (from the right base) long-lasting colour result that covers 100% of Grey and leaves you hair beautifully silky, conditioned and full of shine.

The only colourant range with genuine Plex Technology. Achieve your desired colour safely whilst making your hair stronger and healthier with PurePlex. Aminofix Technology Rebuilds your Hairs Natural Structure, Norishes and Strengthens as it improves your overall Hair Quality

Hair colorants can cause severe allergic reactions.

Read and follow the instructions on the box and enclosed in the pack.

This product is not intended for use on persons under the age of 16.

We advise, and it is stated on the instructions, everyone should perform a strand test before dyeing their hair, even if they have used the product before, as that ensures they will achieve the right result. So remember to buy the product 48 hours in advance.

PUREPLEX COLOUR – 12.7 Arctic Blonde
COLOURANT – 50ml
DEVELOPER 12% - 100ml
Aqua (Water), Hydrogen Peroxide, Cetearyl Alcohol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Oxyquinoline Sulfate, Disodium EDTA, Phosphoric Acid, Dimethicone

BOND RECONSTRUCTING TREATMENT – 30ml - Aqua (Water), Myristyl Alcohol, Stearamidopropyl Dimethylamine, Glyceryl Stearate, Citric Acid, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Bis-Ethyl(Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Ceteareth-25, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Benzoate, Hexyl CinnamalCONDITIONER – 30ml: Aqua (Water), Myristyl Alcohol, Glyceryl Stearate, Cetrimonium Chloride, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Butyrospermum Parkii (Shea) Butter, Argania Spinosa Kernel Oil, Panthenol, Quaternium-80, Citric Acid, Propylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Alcohol, Benzyl Benzoate, Hexyl Cinnamal, Ethylhexyl Methoxycinnamate

Product code: 790229

EAN: 5055786230627

Please always read the enclosed instruction leaflet thoroughly before use

Maintain your new colour, shine and hair health by using PurePlex Conditioner and Shampoo twice a week.