Give your skin the power to age better with L’Oreal Men Expert’s first ever multi-action serum: Power Age Hyaluronic Acid Serum. All the power of a duo of Hyaluronic Acid in an ultra-efficient multi-action serum for men. It smooths, firms and revitalises skin’s appearance, to help reduce the visible signs of ageing and keep skin looking healthy. Power Age Multi-Action Serum targets 3 key signs of early ageing: • Long-lasting hydration for fresher feeling and improved overall skin texture appearance • Firms up the skin • Visibly reduces the appearance of wrinkles and fine lines Power Age Serum is loved by UK men: • 95% would recommend to friends and family* • 91% would keep using it as part of their skincare routine* • 86% agree their skin texture has improved since using it* • 89% agree it’s worth the extra step in their skincare routine* *Customer insight collected via Home Tester Club, 434 reviewers, February 2023 GIVE YOUR SKIN THE POWER TO AGE BETTER WITH THE FULL 3-STEP POWER AGE ROUTINE: 1) On a clean face, apply a few drops of Power Age Hyaluronic Acid Serum with your fingertips and massage in smooth, circular motions 2) Follow with Power Age Hyaluronic Acid Moisturiser 3) End your routine with Power Age Hyaluronic Acid Eye Cream which is specifically designed to target signs of ageing around the eyes