Strong hold, pliability and natural shine. Forming Cream provides high-hold and pliability with natural shine. Lanolin Wax boosts hold and Sucrose conditions and wont dry the hair. How to Use Work a small amount evenly through damp or dry hair and style as desired.Benefits Shampoo out easily without residue, humectant that provides movable hold, conditions and moisturizes hair, a holding agent that encourages firmness, body and fullness to the hair, softens and swells the hair shaft making hair appear thicker.