Superdrug Health and Beauty
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    £3.99 per 100ml

Ever wanted to get a bit closer to the planet's hottest boy band? One Direction fans take note! Colgate have partnered with One Direction to bring you a fantastic limited edition range of 1D products.

The 1D range features a choice of Colgate® 360°® Manual toothbrush with cheek and tongue cleaner, interdental bristles and cleaning tip to remove over 96% more bacteria*, or Colgate Powered toothbrush to clean teeth and gently sweep away plaque.

You'll also be able to pick up your very own 1D Colgate® MaxFresh™ Toothpaste, with a fresh mint flavour its formula will help protect teeth against cavities. We can't think of many better reasons to smile than that!