So many Instagram hair trends are tricky to carry off in real life. Rainbow lengths, grey tones and galaxy hair look great on screen but don’t translate quite so well in the real world. #Rosegoldhair is different, though. The pretty pastel mix of peachy pink and blonde is autumn’s cutest and hottest hair shade. So if you’ve got a rose-gold iPhone, watch and home accessories, how about trying the trend on your tresses? Here’s our guide to everything you need to know…

What colour hair will it work on?

Blonde hair is the best base if you want the pastel rose-gold tone. It will have an effect on light brunettes and highlighted tones, but it will be subtler.

Who has it?

Sienna Miller kick-started the trend at the British Fashion Awards in 2013, when she appeared with washed-out pinky-peach hair. Since then, Poppy Delevingne has tried an all-over faded pink tone, Elle Fanning’s shown off a grungy version, and Emma Roberts has flirted with a strawberry-blonde version that her stylist called Desert Rose. Now it’s one of the most popular hair trends searched for on Instagram.

Is there a lot of upkeep?

Pastel colours fade quickly, so make yours last as long as possible by washing with a sulphate-free shampoo.

What shall I ask my hairdresser for?

The best thing to do is to take some photos of the shades you like as there are so many variations on the trend. You also need to decide whether you want rose-tinted lights, ombre ends, defined roots or an all-over wash.

Can I do it myself?

Yes, there are plenty of wash-in pastel products you can buy. Mix them with a thick conditioner for a super-subtle effect.