Introducing the New Look B. Men’s Range – Superdrug This is the top of the page.
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Introducing the New Look B. Men’s Range – Superdrug
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Introducing the New Look B. Men’s Range

B. Men by Superdrug new range

Gents, listen up. If you’re looking to step up your skincare game, our team of skincare experts have given our B. Men’s range a next-level upgrade. Think more supercharged active ingredients, fragrance-free formulas and recycled and sustainable packaging (that will also look dapper on your bathroom shelf).

Also, to make life easier, we’ve grouped the range into five categories, so you can select the products you need depending on your particular skincare bugbear. And that’s not all – we’ve also introduced two new products that your stressed, tired skin won’t be able to live without.

Read on to find out more…

Superdrug B. Men's new look range

B. Men in a nutshell …

If you want something a little different from your skincare, you'll be pleased to know our B. Men's range combines a range of essentials products – from face wash to shaving balm and beard oil – to suit every chap’s skin, whatever your issue. You don’t have to go trawling the shelves to find your ideal skincare regime – we’ve done the hard work for you! Simply pick your products from the ‘family’ that best suits your skin’s needs and you’re all set.


For those who don’t have major skin issues, but just like to keep things ticking over, this range is for you. Its star ingredients are willow bark and horse chestnut extract, which work to reduce redness and prevent spots to leave skin calm and happy. The Face & Beard Moisturiser IS perfect for the odd bit of dryness or shaving rash while the All-In-One Moisturising Cream is a must-have for the colder months.

B. Men B. Men Original Beard & Stubble Mosituriser 50ml £7.99 Buy Now
B. Men B. Men Sensitive Shave Balm 100ml £5.99 Buy Now


If your skin tends to get red and angry – especially when it comes into contact with a razor – this range will help prevent and soothe any flare-ups. With calming oat extracts and hydrating aloe vera, products like the Shave Balm and Face Moisturiser are free from any irritants like fragrance, so you’re less likely to have any ‘Macaulay Culkin’ moments after a shaving session!

Oil Control

Dealing with acne and a shiny complexion? This range has got your back, with its main ingredients of volcanic extract and witch hazel working to detox the skin, prevent spots and mop up any excess grease in the process. The Volcanic 4-in-1 Wash is an in-shower essential for your face, body, hair and beard, while the Face Moisturiser ensures your skin is hydrated while keeping blackheads at bay.

B. Men B. Men Oil Control Volcanic 4-1 Wash 150ml £5.99 Buy Now
B. Men B.Men Pro Age Serum 30ml £9.99 Buy Now


Fine lines and wrinkles an issue? This range is brimming with peptides and willow bark to make skin smoother and firmer and more youthful-looking. No need to apply all manner of lotions and potions, simply use the Face Serum and Face Moisturiser twice daily to see a difference.


This range was specially formulated to help transform dull, tired skin, with caffeine-rich green tea and guarana acting like a double-espresso shot for your groggy complexion!

Brand new to the range is the Face Wash – the perfect way to wake up your skin if you’re jet-lagged or have an early morning meeting; and the Moisturiser to give sleep-deprived, moisture-zapped skin a refreshing boost.

B. Men B. Men Energy Moisturiser 50ml £7.99 Buy Now
B. Men B. Men Energy Face Wash 150ml £5.99 Buy Now

To discover the full B. Men's range, click the button below.

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