With 1/4 moisturising cream, it goes beyond cleansing, nourishing as it washes away the day. The secret to beautiful skin is moisture, and no other bar hydrates skin better than Dove. That’s because Dove isn’t a soap bar, it’s a Beauty Bar. While ordinary soaps can strip skin of essential nutrients, Dove beauty bar has mild cleansers to care for skin as it cleans. With our 1/4 moisturising cream, Dove Beauty Bar leaves your face and body feeling soft, smooth, and more radiant than ordinary soap. You can see why we call it a beauty bar and not a bar of soap or a bathroom soap. Dove Pink Beauty Cream Bar combines a gentle cleansing formula with Dove's signature 1/4 moisturising cream to give you softer, smoother, healthier looking skin. The mild cleansers help your skin to retain its natural moisture rather than strip it away. This Dove bar even helps to replenish nutrients that are lost during the cleansing process. Where a regular soap bar might leave your skin feeling dry and tight, a Dove Pink Beauty Cream Bar leaves it feeling soft and smooth. It's not a soap, it's a beauty bar. Washing with regular soap can cause skin to feel dry, tight and irritated as some cleansing ingredients strip skin of essential nutrients. What makes Dove different? Its gentle cleansers help your skin retain its natural moisture and its mild formula is kind to your skin. For best results, lather up your Dove Pink Beauty Bar and massage the smooth, creamy lather over your face and body before rinsing thoroughly. For soft, smooth hands, you can also enjoy regular hand washing throughout the day with your Dove bar. Soap may dry out your hands, but the classic moisturising formula of Dove bars will leave skin softer, smoother and healthier looking whilst effectively cleaning hands.