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L'Oreal Preference 1 Napoli Black Permanent Hair Dye

View all L'Oreal Paris Preference

  • Luminous Colour Full of Reflects - The formula intensifies the natural tones of your hair colour with luminous reflects
  • Up To 100% Grey Coverage - If you hesitate between two shades, choose the lightest between the two. If you have a lot of grey hair, this shade will cover perfectly.
  • Permanent Hair Colour - Intense natural colour with permanent results. Always follow the instruction leaflet and read the safety information.
  • New Precious Oil & Fragrance - Enriched with precious oils and floral fragrance with amber notes for an improved sensorial experience at application.
  • Shine Protect Conditioner - The shine protect conditioner is enriched with UV filter & vitamin E derivative to help preserve the radiance of your coloured hair.

    More Product Information
    2 for £12 on selected LOreal Paris Preference
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    Product Information


  • Luminous Colour Full of Reflects - The formula intensifies the natural tones of your hair colour with luminous reflects
  • Up To 100% Grey Coverage - If you hesitate between two shades, choose the lightest between the two. If you have a lot of grey hair, this shade will cover perfectly.
  • Permanent Hair Colour - Intense natural colour with permanent results. Always follow the instruction leaflet and read the safety information.
  • New Precious Oil & Fragrance - Enriched with precious oils and floral fragrance with amber notes for an improved sensorial experience at application.
  • Shine Protect Conditioner - The shine protect conditioner is enriched with UV filter & vitamin E derivative to help preserve the radiance of your coloured hair.

    Features

    Shade 1 was inspired by Napoli. This timeless and luminous pure black is as fascinating as the city's art. It is ideal to create contrast with fairer complexions and to complement darker skin tones.
    The translucent gel formula associated with the new precious oil drop intensifies natural tones of your hair colour. Up to 100% grey coverage.
    Discover the unique shades of Preference with light-reflecting dyes, for a luminous colour full of reflects.
    A new floral fragrance with amber notes for an improved sensorial experience at application.
    Shine Protect Conditioner enriched with a UV filter and Vitamin E derivative. Use week after week to preserve the shine of your coloured hair.

    Product Specification

    1242560 - Colourant Gel: Aqua /Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Polyglyceryl-2 Oleyl Ether, Ammonium Hydroxide, Oleic Acid, Sodiumdiethylaminopropyl Cocoaspartamide, p-Phenylenediamine, 2,4-Diaminophenoxyethanol HCL, m-Aminophenol, Hydroxypropyl Bis(N-Hydroxyethyl-p-Phenylenediamine) HCL, Ammonium Acetate, Ammonium Thiolactate, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, Resorcinol, EDTA, Erythorbic Acid, Parfum / Fragrance. (F.I.L. C234363/1)<br>1152439 - Developer Cream: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. (F.I.L. C202318/2)<br>1217043 A - Shine Protect Conditioner: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Phenoxyethanol, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Digluconate, Limonene, Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Geraniol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C232981/1)<br>1200281 - Precious Oil: PPG-5-Ceteth-20, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Parfum / Fragrance, Cocos Nucifera Oil / Coconut Oil, Tocopherol, Camellia Oleifera Seed Oil. (F.I.L. C234136/1)

    Size (0) Unit (EA)

    Product code: 779659

    Product Uses

    STEP 1 – BEFORE COLOURING:
    Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before.
    Please follow the instruction leaflet and read the safety information.

    STEP 2 – PREP:
    Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product over flowing.

    STEP 3 – APPLY COLOUR:
    Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.

    Tips & Advice

    Goes well with

  • L'Oreal Elvive Colour Protect Coloured Hair Shampoo
  • L'Oreal Elvive Colour Protect Coloured Hair Conditioner

  • Delivery (United Kingdom)


    NEW - Order & Collect in 30 min*FREE

    Picked from store *during store opening hours

    Don't want to leave the house? Once your order is confirmed you may be able to arrange for your order to be delivered from the store to your door with Stuart. Available to selected postcodes between 11am and 4pm. ** Delivery charges apply, check store opening times before booking


    Order & CollectFREE

    Order before 6pm - For delivery arriving in 3 - 5 days


    Standard Delivery£3.00*

    Order before 6pm - For delivery arriving in 3 - 5 days
    - *Free for Health & Beautycard members when you spend £10 or more
    - *Free for non-members when you spend £15 or more
    - All other orders £3


    Next day - Order & Collect£1.50*

    order before 6pm - arrives within 24 Hour after 1pm
    *Free with orders over £15


    Next day - Delivery£5.50

    order before 4pm - arrives within 24 Hour

    Delivery (United Kingdom)

    Third Party Delivery - Free with orders over £10

    Despatched directly from our supplier, with delivery within within 5-7 working days. Sorry, we cannot Delivery this item to store for collection.

    Republic of Ireland


    Standard Delivery£3.00*

    Order before 2pm - For delivery arriving in 3 - 5 days
    *FREE for Health & Beautycard members when you spend £10 or more
    *FREE for non-members when you spend £15 or more
    All other orders £3


    NEW - Order & Collect in 30 min*FREE

    Picked from store *during store opening hours


    Order & CollectFREE

    Order before 2pm - For delivery arriving in 3 - 5 days

    Sweden, Denmark & Finland


    Standard DeliveryCurrently Unavailable

    For more information on delivery options please click here.

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