Press Releases
To find out about the new and exciting things happening at Superdrug, simply click on the PDF icons listed below to download our press releases.
If you are a customer and require further information please contact Superdrug customer services on 020 8684 7000.
If you are a member of the press and require further information please contact ZPR on 020 7896 3404.
Don't forget to check out what the media are saying about Superdrug!
Downloadable PDFs
BURNING AMBITION
Brits go for the burn in the search for a summer tan. 08/06/09
BEAUTY AW09; YELLOW GOLD
Get the Catwalk's shimmering yellow gold look on a high street budget. 08/06/09
TEN FESTIVAL BEAUTY ESSENTIALS
Top ten festival beauty essentials. 29/05/09
TEN FRUITY BEAUTY ESSENTIALS
Top ten fruity beauty essentials. 07/05/09
BRITS GO FOR THE BURN IN THE BRITISH SUN
Research reveals parents dangerous sun protection habits when holidaying at home. 06/05/09
PURITY ORGANIC SKINCARE AFFRORDABLE & SUSTAINABLE BEAUTY
Purity Organic Skincare is a British brand, conceived and created to bring intelligent, sustainable and organic beauty to each and every one of us. 28/04/09
NEW TEENAGE CANCER TRUST PIN BADGE EXCLUSIVELY AVAILABLE AT SUPERDRUG
This summer Superdrug will once more support Teenage Cancer Trust’s Shunburn campaign to raise awareness of being safe in the sun; 2008 saw Superdrug’s colleagues and customers raise over £375k for the charity. 27/04/09
HAIR GETS FAT FOR SUMMER
Want big hair this summer? Head for SAMY FAT 24/04/09
TOP 10 SUN ESSENTIALS
Top 10 Sun Essentials 24/04/09
TOP 10 CORAL BEAUTY ESSENTIALS
Top 10 Coral Beauty Essentials 02/04/09
OBAMA IN BLOOM
Michelle Obama arrived in London this week looking well groomed and dressed to impress London’s style police.02/04/09
BACK TO THE 1980’S – HERE COMES THE ‘SUN IN’
As Spandau Ballet gets ready to return to the stages of Britain, Superdrug is planning its own 1980’s revival by resurrecting Sun In; the archetypal 80’s hair product.02/04/09
The stars' secret to sexy cleavage
Today’s beauty world is a celebration of fakery with tan, hair switches and nails and now Superdrug is adding, hot from Hollywood, these silicone breast enhancers to the beauty fake battlements.30/03/09
Eye ♥ glitter dust
Little pots of glitter dust have taken the dressing table by storm.30/03/09
10 Beach Beauty Essentials
10 Beach Beauty Essentials. 03/03/09
HERE COMES THE SUN
NEW GOSH giant sun mineral powder. New to Superdrug stores this spring is GOSH’s giant sun powder, designed to give skin a little summer colour and a beautiful flawless glow.17/02/09
PURPLE REIGN
This spring the must-have shade for nails has to be deep purple.1/02/09
GLAZE'N GLAMOUR
Add a little glamour to the summer make-up bag with one of these new GOSH Lignt'n Shine Lip Glazes 03/02/09
DKNY FRAGRANCE EXCLUSIVE
Pick up a treat for your sweet this Valentine's Day 29/01/09
STAMPS DISCOUNT CELEBRATES VALENTINE’S DAY
Superdrug’s cut price postage aims to keep loving tradition alive 28/01/09
CHERYL COLE COLLECTS BEAUTY ICON 2008 CROWN 2009
Superdrug research reveals the beauty icons of the year 12/01/09
SUPERDRUG CHRISTMAS TRADING STATEMENT 5 WEEKS TO 3 JANUARY 2009
Superdrug today announces that like-for-like sales for the five weeks to 3 January 2009 were up 3 per cent. 08/01/09
SCRUB UP FOR SUMMER
Leave dry, dull skin in the shade this summer and give skin a daily polish with these body exfoliating gloves from Superdrug. 12/01/09
SUPERDRUG LAUNCHES NEW RESEARCH INTO TRAVEL HEALTH
As 3M Brits fly off to the winter sun, Superdrug launches new research into Travel Health. 23/12/08
SUPERDRUG CHRISTMAS TRADING UPDATE
Latest news from Superdrug 16/12/08
FORGET THE CREDIT CRUNCH – LET'S PARTY
Forget the credit crunch, women will spend a staggering £2.9 BILLION getting ready for the Christmas party season, according to new research by Superdrug. 08/12/08
GET THE KATE WINSLET LOOK
As the country gears up for Christmas parties Kate Winslet has thrown down the gauntlet to all those looking to take the crown as best-dressed Brit of the season. 08/12/08
THE BEAUTY BLUES
Blue is the colour, beauty is the game...cobalt blue adds a modern touch to winter beauty, and doesn't need to break the bank. 27/11/08
PURPLE RAIN
Add a purple touch to winter beauty for a look which is on trend and supremely flattering. 27/11/08
FROM CHANEL TO BECKHAM
Ten most iconic perfumes of all time named. 27/11/08
MINERAL-EYES
New Pure Mineral Eye Shadows from Bloom 26/11/08
CULT US APOTHECARY BEAUTY NOW AT SUPERDRUG
New EXCLUSIVE brand JR Watkins 19/11/08
PARTY HAIR ESSENTIALS AND NOT A SALON IN SIGHT
AW08 is the season of the at home party hair do 12/11/08
TREND ALERT… TREND ALERT… TREND ALERT
Kate Moss gets the blues 11/11/08
CELEBRATE YOUR INNER BARBIE
March 2009 sees the fiftieth birthday of the world’s favourite doll, Barbie - and she hasn’t aged a bit. 11/11/08
ARE YOUR LEGS SUPERMODEL OR SUPERMARKET?
Why Kate Moss should leg it to buy some body sculpt? 10/11/08
BRITS STAMP STAMPEDE
Almost one million discounted stamps sold at Superdrug in ten days 10/11/08
SWEET TRAVEL TREATS
Travelling light doesn't have to mean missing on life's luxuries. 10/11/08
SPA ON A SHOESTRING
This winter isn't a time for splashing out on expensive spa trips, but that doesn't mean missing out. Canny beauty lovers will be getting their spa fix at home. 07/11/08
BUDGET BEAUTY … WHERE ALDI IS THE EXPENSIVE OPTION
Aldi ‘budget’ beauty is 50% more expensive than Superdrug 06/11/08
THE DESIGNER DIVA'S GUIDE TO THE CREDIT CRUNCH
When you're economizing it's easy to be frugal and just say no to life's little luxuries; no to expensive sandwiches at lunch, no to a jaunt to Paris, no to a pair of new ankle boots. But when faced with the bottom of the jar of your day cream it’s hard to just say no and just do without. 03/11/08
GET THE X-FACTOR LOOK
Big band week on the X-Factor saw the stylists and make-up artists break out the big guns for the girls as the five artists exuded good old fashioned glamour. 27/10/08
JUST ADD CHOCOLATE
Chocolate might not equate to eternal happiness, but when the rain's pounding and the wind is rattling the window panes, it comes pretty close. 24/10/08
THE BEAR BEAUTY ESSENTIALS
Take this little fellow and give him a good home this Christmas. 24/10/08
BRITISH MEN’S HAIR RAISING SPRAY SELL-OUT
Superdrug sell out of men’s hairspray 24/10/08
BEAUTY ELECTRICAL COLLECTION AT SUPERDRUG
This October Superdrug welcomes Katie Price’s latest collection – her new electrical haircare range consisting of a powerful hairdryer, effective curling tongs, and straighteners. 24/10/08
THE DESIGNER DIVA’S GUIDE TO THE CREDIT CRUNCH
Snip snip snip – can you hear it? The sound of credit cards and expensive store cards being cut up all over Britain. 10/10/08
SUPERDRUG JABS THE PRICE OF FLU VACCINATIONS
Cost of high street flu vaccinations falls to less than a tenner 25/09/08
AS SEEN IN VOGUE...
Street smart beauty shoppers have known for sometime that Superdrug is the only place on the high street to pick-up bargain beauty, see exciting new brands and be advised in store by a team of beauty specialists, trained to offer make-up and skin care advice. 15/09/08
HAIR GOES PURE WITH SAMY
New US celebrity hair care brand SAMY PURE launches in the UK 12/09/08
BUDGET BEAUTY SKINCARE SELL-OUT
Word of mouth sees £2.49 moisturiser outsell pricy rivals. 10/09/08
SUPERDRUG SW STORES TO OFFER FREE BLOOD PRESSURE CHECKS
Superdrug stores across the South West will be providing free blood pressure checks from 8th to 14th September as part of the Blood Pressure Association’s Know your Numbers! Week. 03/09/08
SUPERDRUG IN WALES TO OFFER FREE BLOOD PRESSURE CHECKS
Superdrug stores in Wales will be providing free blood pressure checks from 8th to 14th September as part of the Blood Pressure Association’s Know your Numbers! Week. 03/09/08
SUPERDRUG STORES TO OFFER FREE BLOOD PRESSURE CHECKS
Superdrug stores across the country will be providing free blood pressure checks from 8th to 14th September as part of the Blood Pressure Association’s Know your Numbers! Week. 03/09/08
PRINCESS EUGENIE GETS THE LASHED LOOK
Superdrug celebrates a right royal trend 03/09/08
LEONA LEWIS DESIGNS EXCLUSIVE HEADSCARF FOR CHARITY
This summer cover-up in style, and enjoy an added feel-good moment 03/09/08
CRANBERRY WITH RELISH
NEW addition to Superdrug Naturals range 03/09/08
LORD AND LADY MAYOR OF NEWCASTLE TO FORMALLY LAUNCH HEALTH SCREENING SERVICES
Launch of Superdrug Healthcare Screening services at Northumberland Street store 02/09/08
TAKING BEAUTY TO THE MAX
NEW Beauty Max set from Colourworks at Superdrug 02/09/08
NEW MINI MAKE-UP ESSENTIAL
NEW mini-metallic wallet from Colourworks at Superdrug 02/09/08
THE SERIOUSLY SPARKLING SIX
Add a little sparkle to your daily routine...with glitter cosmetics purses from Superdrug COLOURWORKS 02/09/08
AMY WINEHOUSE TAKES TOP SPOT IN ‘BAD SKIN’ CHART
Superdrug launches new GOOD SKIN collection with a look at the good, the bad and the ugly of celebrity skin care 02/09/08
SMELLING OF ROSES
Superdrug launches Classic Floral collection 27/08/08
NOT JUST A PRETTY NECKLACE...
NEW limited edition Colourworks lipgloss necklace. 27/08/08
GOSH GOES HOT ‘N SWEET
NEW cosmetics colour collection exclusively available at Superdrug 26/08/08
BEAUTIFUL BODIES NATURALLY
NEW collection of naturally inspired bath and body care from Superdrug 26/08/08
SAMY GETS FAT
US hot hair products promising FAT HAIR heading to the UK. Only available at Superdrug.15/08/08
OPTIMUM HAND CARE
Superdrug launches NEW anti-ageing hand care collection. 14/08/08
CAPTURING EVERY BEAUTICIAN’S SECRETS
This August Superdrug is launching its latest exclusive NEW skin care collection; Beautician’s Secret. 8/08/08
SHEFFIELD BAND DRIFTRUN TO HEADLINE CHARITY GIG
Sheffield based Driftrun will this month headline a charity gig to raise funds for Teenage Cancer Trust, as part of Superdrug’s summer of fundraising. 7/08/08
MAMMA MIA!
Celebrate a modern beauty look with cues from ABBA. 7/08/08
CREDIT CARD OR CREDIT CRUNCH No.3
All this talk about base rates... but what about the cost of a good make-up base? 7/08/08
CREDIT CARD OR CREDIT CRUNCH No.2
What cost liquid gold when the credit crunch bites? 7/08/08
CREDIT CARD OR CREDIT CRUNCH No.1
Don't let the credit crunch squeeze impactful firming ant-aging products out of your daily routine. 7/08/08
LIFT ME UP
Make-up is getting cleverer. Today's make-up has to do more than just be a pretty colour to earn its place in the modern make-up bag. 6/08/08
TAXI MAN
Metrosexual male grooming is nothing new as 'real' men across the country cleanse and moisturise on a daily basis, but as Superdrug launches the first UK make-up range for men, is the British male ready for guy-liner? 31/07/08
THE BIG SQUEEZE
As the credit crunch continues to bite and Brits look to live life on a budget, Superdrug has reported a sales trend showing that old pleasures remain the best value. 13/06/08
PINK OR BLONDE?
As Pixie Geldof and Agyness Deyn are celebrated for their shining platinum locks at the launch of Graduate Fashion Week, Superdrug celebrates the unstoppable rise of the British home dye habit.. 13/06/08
OPTIMUM LAUNCHES NEW 'SUPER SERUM'
This Summer Superdrug is set to throw the UK skincare market wide open with the launch of the OPTIMUM Advanced Firm & Lift Perfecting Serum, dubbed by the beauty team at Superdrug as the 'super serum'. 11/06/08
LIP SERVICE
When basking in the sunshine it can be easy to forgot parts of body such as lips. 11/06/08
LIFE'S A BEACH!
This weekend (14-15th June) will see Superdrug stores up and down the country hosting a weekend beach party to raise funds and awareness for Superdrug’s partner charity Teenage Cancer Trust as part of its Shunburn campaign. 11/06/08
FAB FOR A FIVER!
Three hot summer looks for less than £5. 11/06/08
SUPERDRUG’S MOLE CLINICS GET SET FOR SUMMER
2007 saw the introduction of Mole Clinics in Superdrug stores across the UK and the service was an immediate success with over 3,500 customers to date having had their moles checked by a qualified nurse. 10/06/08
YEOVILS MOLE CLINICS GET SET FOR SUMMER
Superdrug is proud to run the only mole clinics on the high street which adhere to strict NICE (National Institute for Health and Clinical Excellence) guidelines. 10/06/08
GUILDFORD MOLE CLINICS GET SET FOR SUMMER
Superdrug is proud to run the only mole clinics on the high street which adhere to strict NICE (National Institute for Health and Clinical Excellence) guidelines. 10/06/08
BEAUTY ON A BUDGET
As the credit crunch bites savvy style seekers will be pleased to hear they can get their instant beauty fixes for less. 09/06/08
RIN, TIN, TIN...
Superdrug's little lip tin is one of the success stories of high street beauty, one million are sold every year. 05/06/08
CREDIT CRUNCH SEES SUPERDRUG HIT BY STAMP STAMPEDE
Discounted postage stamps return for Father’s Day. 02/06/08
BRONZING
Be a bronzed beach babe whatever the weather. 23/05/08
FESTIVAL ESSENTIALS
Check out our top 10 festivals essentials for this summer. 23/05/08
SQUEEZE OR TEASE
Statement brows are set be big this summer with Agyness Deyn pacing the way for us to embrace bushiness with pride. 23/05/08
FAKE DON'T BAKE
Recent research announced that rates of melanoma in Britain have risen faster than any other major cancer, so as the sun starts to shine there has never been a better time to fake it don’t bake it. 09/05/08
GOOD NEWS FOR SKIN CANCER PREVENTION
Bronzed and beautiful are no longer two words that fit together in the eyes of teenagers across the UK - 65 per cent now believe that having a suntan can make you look 'chavvy', which is definitely not the look fashion-conscious teens are going for! 01/05/08
Fashion Fringe Sunglasses
It’s easy to get designer look sunglasses costing less than your lunch these days but when it comes to the real deal there’s no choice but to splash the cash...until now. 30/04/08
Earn your beauty stripes
Superdrug shoppers love Eyeko... sweet 'n kitsch packaging containing on trend essential beauty products. 22/04/08
Green Strawberry Sun Cream!
Superdrug knows how important it is to protect young skin form the sun which is why it has developed this mini roll-on especially for kids. 22/04/08
GOSH gets it nailed
It can be hard for the busy women of Britain to find the time (and the money) for a manicure and a pedicure. 21/04/08
Announcement
The A. S. Watson Group today (7 April 2008) announces the appointment of Jeremy Seigal to the position of Chief Executive Officer of A.S. Watson (UK) with management responsibility of all of its retail operations in the UK. 18/04/08
So sweet the blush of bashfulness.
A gentle blush can liven spring skin, and add a youthful glow with a sweep of rosy cheeked health. 15/04/08
Stars in your eyes
Glitter eye liner is a perfect way to add a little sparkle to a beauty look. 11/04/08
Sensitive summer
Everyone's skin can be sensitive in the sun but some skins need extra care, which is why the Sensitive range was created by the sun scientists behind the Solait range. 09/04/08
Over the Rainbow
All things bright and beautiful, All make-up budgets large and small, All things that make your fabulous Superdrug has them all. 07/04/08
Bloomin' hell Sex And The City is back
One emblem that shouts SATC is a floral corsage. The bigger and bolder the better. 04/04/08
Nail the lastest trends
Spring sees the most polished event which sees British beauty lovers honing their beauty skills – The Nail & Lash Spectacular; a celebration of good grooming, beautiful nails, luscious lashes and the most fashionable nail colours. 03/04/08
Budget Beating Beauty
Ohh, all this talk of recession is enough to turn us all into our own private depression. However there is a way to beat the business brains and still get a beauty fix. 01/04/08
Clear and Protect
Solait clear and protect SPF20 has a special light formula which absorbs quickly into the skin for a cool fresh feeling. 01/04/08
Take feet to foot heaven
The feet of the nation are in need of a little help and some personal foot heaven in order to get sandal ready for summer. 11/03/08
Return of the Perm
When Superdrug announced that sales of home perm kits had rocketed by 50 per cent compared to the same time last year the country when curl crazy.11/03/08
Testing Times...
Today’s world means overindulgence is increasingly easy, which therefore means that keeping an eye on one’s health should be made easy too. 06/03/08
FLUTTER THOSE LASHLETS LADIES
For luscious full lashes, sometimes even the most volumising mascara isn’t quite enough to really getthe full flutter. 05/03/08
SPREE VS STEAL DESIGNER SUNGLASSES
It seems Jennifer and Angelina don’t only have the same taste in men but the same taste in sunglasses too as they were both spotted wearing the same sunnies. 05/03/08
ENTER MY BOUDOIR
Superdrug is selling more beauty accessories than ever before as customers understand that when it comes to applying make-up to perfection one needs the correct tools for the job. 28/02/08
BRITISH WOMEN TARGETED WITH HIGH STREET HEALTH CHECKS
Recent research shows that modern living could be taking its toll on British women’s health; drinking, smoking, poor diet and lack of exercise are all contributors to the rise of health problems and heart disease. With this in mind, Superdrug has launched a range of in-store health checks designed to recognise the early signs of illness that otherwise may go unnoticed. 27/02/08
SUPERDRUG BEAUTY BLOG OSCARS; RED CARPET RED ALERT
OK, there’s perhaps too much stretch satin and definitely too many stretched foreheads but the red carpet of the Academy Awards is always a good spotting ground to see how the summer’s beauty trends will translate from the catwalk to the high street. 27/02/08
SUPERDRUG COMMITS TO ADDING 1,000 APPRENTICESHIP STARTS
In recognition of Apprenticeships Week and as research is released by the Learning and Skills Council today showing that apprenticeships improve business performance, Superdrug announces its plans to commit to 1,000 apprenticeship starts in 2008-09. 25/02/08
GET INTO THE BEAUTY GROOVE
For handbag sized beauty tools that are as cute as they are useful Superdrug brings kitsch mini range Beauty Grooves. Mini tool kits in pink pouches make getting ready as fun as going out – and also perfect for holidays when travelling light is vital. 22/02/08
GETTING PLASTERED
Better safe than sorry. This summer make like a boy scout and be prepared. Add this tiny travel first aid kit to your suitcase to ensure that the only time you say “ouch” on holiday is when you get the bill for your round of cocktails. 22/02/08
MOSSY’S FAKE TAN FAUX PAS
Kate Moss can do no wrong… oh hold on. What’s this? Our queen of cool spotted on a night on the town sporting a pair of jaffa hued pins? Knobbly around the knees? Tangoed rather than golden tanned? 22/02/08
MINI MAKE UP MADNESS
Mini Bourjois is the perfect handbag sized range, cute and small enough for even the most mini of micro clutches. 20/02/08
FAMOUS BY SUE MOXLEY BACKS THE BLUES
This summer BLUE is the colour and looking fabulous is the game. The FAMOUS by Sue Moxley collection is packed full of must-have glitzy products to bring every make-up bag up to date, including some bang on trend shades of blue. 19/02/08
MORE DESIGNER DOUBLES AT SUPERDRUG
Aloe vera and lotus flower combine in this relaxing massage oil from the Thai Spa collection. Perfect for massaging the body, or for adding a capful to a running warm bath or simply for smoothing over just showered damp skin to offer a moisturising, relaxing and aromatic body oil. 11/02/08
DESIGNER DOUBLES AT SUPERDRUG
Spa Paradisa Love Your Skin Body Balm (£9.95) OR Benefit Bathina Body So Fine (£22.50). Give winter bodies a luxurious treat with a slick of seductive body balm, slipped onto the arms, legs,the shoulders with a velvet puff to give luxuriously scented moisturise and a subtle sheen. 06/02/08
STAMPS DISCOUNT TO CELEBRATE VALENTINE’S DAY
- after £140,000 festive price cut, Superdrug offers cut price postage offer over Valentine’s Day and Mother’s Day - When Superdrug offered postage stamps at a 5 per cent discount in the run-up to Christmas 2007 the store was amazed at the number of stamps sold. Eight million stamps in total were sold at the discounted price, seeing customers save £140,000. To celebrate Valentine’s Day and Mother’s Day this year the retailer is planning to repeat the offer and estimates to save customers £25,000 on the cost of sending greetings cards. 04/02/08
DESIGNER SUNGLASSES FOR DELICIOUS PRICES
From Milan to Margate and New York to York this February Superdrug.com customers can treat their loved ones (or themselves) with a pair of hot designer shades at a fraction of the price. 04/02/08
SUPERDRUG BEAUTY BLOG
- BETTER SKIN IN A DAILY PILL - A revolutionary new milk-based acne supplement is launched exclusively at Superdrug stores this spring. Face to Face (£7.95 for 24 capsules/£17.95 for 60) offers a natural, effective alternative to harsh over-the-counter remedies for problem skin. 04/02/08
GOSH GOES EXTREME FOR SPRING ‘08
Beauty colour was hot on the catwalk this spring and GOSH has translated the strong colourways into a new range of Extreme Art eyeliners. The liquid eyeliners paint on pigment rich strong colour which dries to a smudge resistant metallic sheen. 31/01/08
SUPERDRUG BEAUTY BLOG
This summer’s handbag essential is not a lipstick, not an eye-liner, not even a new wrinkle erasing wonder serum… it’s something small yet very powerful. The new Desire condom is a new style condom designed to appeal to Superdrug’s female shopper. 31/01/08
SS08 HAIR AND BEAUTY TRENDS
Vibrant hot orange colour washes, Combinations of blues, aqua and green dance over the eye. Precious metal metallics return for summer; gold, pewter, silver. 31/01/08
SINGING THE BLUES
Navy is the new black. Superdrug shoppers are new year devotees of navy with sales of airforce blue nail polish currently outstripping all other shades. In January alone the retailer sold over five thousand bottles of blue polish with best sellers including Barry M (£2.95). 29/01/08
LOVE YOUR HEART THIS VALENTINE’S DAY
- Superdrug offers FREE healthy heart screening on February 14th - With someone in the UK dying every two minutes from a heart attack, coronary heart disease has become one of Britain’s biggest killers. This year Superdrug is setting out to help people identify potential problems early on by offering free heart health checks in 60 stores across the UK on Valentine’s Day. 28/01/08
BOOK YOUR BODY IN FOR A HEALTH MOT AT SUPERDRUG
- comprehensive health screening services available on the high street - Our health is precious, and the toll that today’s modern lifestyle takes on our bodies may put us at risk from potentially life-threatening conditions. Drinking, smoking, poor diet and lack of exercise can all contribute to bad health. With this in mind, Superdrug has launched a range of in-store health checks designed to recognise the early signs of illness that otherwise may go unnoticed. 28/01/08
GET IN THE TRUE SPIRIT OF VALENTINE’S
- Have a hearty valentine’s with Superdrug – This Valentine’s Day it is easy for everyone to shower their special someone with romantic jewellery.With True Spirit’s fantastic range of heart inspired jewellery, it is easy to say “I love you” without having to spenda fortune, with heart chokers (£2.99), heart shaped rhinestone earrings (£2.99) and open heart necklaces (£2.99) the great range stretches to every Romeo’s resources. 28/01/08
BLOOM IS BACK
- Cult Australian cosmetics brand Bloom is back at Superdrug - This April sees the return of cult Australian cosmetics collection Bloom to the UK. Beauty watchers will know Bloom from its previous incarnation in the 1990’s and early 2000’s when its hero lip glosses took the British beauty world by storm. 28/01/08
COLOUR FOR THE HAIR… DOWN THERE
- Superdrug introduces Betty - This February Superdrug.com launches Betty – colour for the hair down there. The hair dye has been specially formulated for the more delicate areas and comes in two shades, LOVE Betty a fiery red and FUN Betty a hot pink. 28/01/08
RELAX AND REVIVE IN SPA PARADISA
- Superdrug welcomes new pampering range - This January creating an exotic pampering experience at home has just become a little easier with the arrival of the Spa Paradisa collection at Superdrug. The luxurious range offers a complete exotic spa experience, bringing a little piece of Bali to your bathroom. 28/01/08
SAMY STYLING AT SUPERDRUG
- new US celebrity hair care brand launches in the UK - This June sees the introduction of a new designer hair care brand in the UK with the launch of SAMY, exclusively into Superdrug stores across the country. 28/01/08
SUPERDRUG.COM Celebrates Super Growth
Superdrug.com is celebrating its position as the UK’s second fastest growing online retailer as reported in research announced today (22nd January) by Nielsen. Superdrug.com experienced the second strongest audience growth (+177%) between the Nov/Dec 2006 and Nov/Dec 2007 periods, second only to Swarovski. 22/01/08
New Mole Testing Technology
2007 saw the introduction of Mole Clinics in over 20 Superdrug stores across the UK. Summer 2008 will see the introduction of a new baseline imaging service which allows data to be stored and moles monitored throughout the summer. 15/01/08
