Max Factor launches its new super-foundation All Day Flawless 3-in-1 Foundation. Boasting brand new technology it was developed for women who want their foundation to easily deliver a long-lasting professional finish, which diminishes the need for imperfection touch-ups and stops the undesirable midday shine. The intelligent formula has three elements; Primer to hold, Concealer to correct, Foundation to finish. Likened to a spider's web, it is flexible and breathable, constantly adjusting next to the skin to ensure a perfect matte finish that lasts all day.
It has quickly become top Make Up Artist Pat McGrath's go-to product for Autumn/Winter, Pat says:
"With our latest foundation innovation, All Day Flawless 3-in-1 Foundation, the three step artistry is bottled for you, which makes it so easy for women to create flawless, perfected skin that will last because of the blended three step magic. Not only does it provide the ideal canvas, you will also be on trend with this season's new matte skin."