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Nice'n Easy Age Defy Permanent Hair Dye Dark Blonde 7


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Fights 7 signs of ageing for hair that looks visibly younger.


Special 3-step system hair colourant that helps to fight 7 signs of ageing hair: stubborn greys, lacklustre colour, coarseness, frizz, unruly hair, dryness and breakage
up to 100% grey coverage.
Permanent hair colour.
Nice ‘n Easy Age Defy lasts up to 8 weeks.
Colour can be used every 4-6 weeks depending on your hair colour needs.
For optimal results use on Medium Blonde to Medium Brown hair.
4 kit contains all you need for 1 application: Age Defy Smoothing Pre-treatment, Colour Crème, Activating Lotion, Pantene Pro-V™ Colourseal™ Conditioning Therapy*, Expert Gloves and Instructional Leaflet.


As you get older your hair starts to show signs of ageing, it gets dry, thin, less manageable. That’s when you should reach for Nice ‘n Easy Age Defy hair dye. It’s a 3-step system that fights 7 signs of ageing hair: stubborn greys, lacklustre colour, coarseness, frizz, unruly hair, dryness and breakage. And with the power of Pantene Pro-V Conditioning Therapy included, your hair looks and feels years younger* for up to 8 weeks. *Vs untreated hair

Warnings or Restrictions

Do not colour your hair if:
you have a rash on your face or sensitive, irritated and damaged scalp,
you have ever experienced any reaction after colouring your hair,
you have experienced a reaction to a temporary “Black Henna” tatoo in the past.

In case of any reaction or when in doubt consult a doctor before using any hair colour product. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. Wear suitable gloves. Keep out of reach of children.

Product Specification

Age Defy Smoothing Pre-Treatment: Aqua, Propylene Glycol, Hydroxyethylcellulose, Quaternium-80, Cocamidopropyl Betaine, Phenoxyethanol, Methylparaben, PEG-40 Hydrogenated Castor Oil, Parfum, Disodium EDTA, Citric Acid, Glyoxal / Colour Crème: Aqua, Cetearyl Alcohol, Glyceryl Stearate SE, Ammonium Hydroxide, Sodium Laureth Sulfate, Glycol Distearate, Lanolin Alcohol, Sodium Lauryl Sulfate, Toluene-2,5-Diamine Sulfate, Sodium Sulfate, Sodium Cocoyl Isethionate, Sodium Sulfite, Ascorbic Acid, Resorcinol, Parfum, Disodium EDTA, 2-Methylresorcinol, m-Aminophenol, Hydroxyethyl-3,4-Methylenedioxyaniline HCl, Tocopherol / Activating Lotion: Aqua, Hydrogen Peroxide, Cetearyl Alcohol, PPG-38-Buteth-37, Petrolatum, Laureth-2, Sodium Cetearyl Sulfate, Salicylic Acid, Disodium Phosphate, Phosphoric Acid, Etidronic Acid / Pantene Pro-V™ Colourseal™ Conditioning Therapy: Aqua, Bis-Hydroxy/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Benzyl Alcohol, Parfum, Panthenyl Ethyl Ether, Citric Acid, EDTA, Hexyl Cinnamal, Sodium Chloride, Carthamus Tinctorius Seed Oil, Cocos Nucifera Oil, Panthenol, Benzyl Salicylate, Magnesium Nitrate, Trimethylsiloxysilicate, Aloe Barbadensis Leaf Juice, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Ascorbic Acid, Potassium Sorbate, Sodium Benzoate, Sodium Sulfite

Size (0) Unit (EA) Height (16) Width (9) Depth (6)

Product code: 368966

Product Uses

You can also use Nice 'n Easy Root touch up to extend the life of your colour, and touch up your roots in between colouring. It provides 100% grey coverage, and seamlessly matches your favourite AgeDefy colour.

Tips & Advice

1. Pre-Treat Dry Hair: Before colouring, apply the AgeDefy Smoothing Pre-treatment to dry hair, all over from roots to tips. / 2. Prepare AgeDefy Colour Crème with the activating lotion. / 3. Apply colour and leave on hair for 25 min. / 4. Rinse and condition with Pantene Pro-V™ ColourSeal™ Conditioning Therapy.null

Select your country to view your delivery options:

FREE Standard Delivery for Health & Beautycard Members

United Kingdom

Standard Delivery - £3

order before 2pm - arrives 3 to 5 days

Premium Delivery - £5.50

order before 2pm - arrives next day

Standard Order & Collect - FREE

order before 2pm - arrives within 3 days

Next Day Order & Collect - £1.50*

order before 6pm - arrives next day after 1pm
*FREE with orders over £10

FREE Standard Delivery for Health & Beautycard Members

Republic of Ireland

Standard Delivery - £3

order before 2pm - arrives 3 to 5 days

Order & Collect - FREE

order before 2pm - arrives within 3 days

Please note the following:
  • We do not deliver on Sundays or bank holidays.
  • Next day Store Delivery Available for collection next day after 1pm if ordered before 6pm today: £1.50 or FREE with orders over £10. Please Note: Unfortunately we cannot guarantee 1pm next day delivery to a small number of our stores: Buckie, Fort William, Fraserburgh, Inverurie, Oban, Peterhead, Stornoway and Wick.
  • FREE Standard Delivery for registered Health & Beautycard customers will be added at the last stage of check out. No minimum spend required.
  • Order cut-off for all delivery services is 2pm (UK time). Orders placed after 2pm will be treated, for the purposes of delivery, as having been placed the next working day.
  • Working days are defined as Monday - Friday (excluding bank and public holidays) - therefore any orders placed after 2pm on Friday will not be processed until Monday.
  • Delivery will be through Royal Mail.
  • Larger deliveries may require a signature to confirm receipt. If a signature cannot be obtained, the carrier may ask a neighbour to sign for the delivery. Deliveries that require a signature will not be left if a signature cannot be obtained. If the carrier leaves the delivery with a neighbour or at your local post office, they will leave a card for you telling you where it is.
  • Where a signature is given by someone other than you or the parcel is left at your local post office, the order will be treated as having been delivered.
  • You may, when placing your order online, specify a different delivery address than your payment address if that is more convenient for you.
  • All delivery timescales are approximate and subject to availability. The precise timing of a delivery cannot be specified.
  • Customers are advised that next day delivery is not available for orders to be delivered to the Isle of Wight, Channel Islands, Scottish Islands or BFPO addresses.
  • Customers are also advised that we are unable to send aerosols or flammable products to Northern Ireland, Channel Islands, Scottish Islands or BFPO addresses.

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